Snowfro

Snowfro (b. 1981, Mexico City), also known as Erick Calderon, is the founder of Art Blocks and the creator of the iconic Chromie Squiggle generative art collection on the Ethereum blockchain. His art practice is based in Houston, Texas.

As a technologist, Snowfro invented and built the historic Art Blocks platform in 2020 after years of experimenting with generative art making using entropy on the Ethereum blockchain. Snowfro is widely credited as inspiring the onchain generative art movement. His technology innovations at Art Blocks uniquely enabled many of the preeminent blockchain-based generative art collections to exist – including Tyler Hobbs’ Fidenza, Dmitri Cherniak’s Ringers, Kjetil Golid’s Archetypes.

As an artist, Snowfro’s Chromie Squiggle, the genesis collection on Art Blocks, quickly became a symbol of the onchain generative art movement – celebrated for its object simplicity, algorithm diversity, and instantly recognizable composition. Chromie Squiggle has been exhibited at LACMA, Buffalo AKG Art Museum, ICA Miami, Nxt Museum, Center for Art and Media ZKM, Toledo Museum of Art, among others.